JSA advised Credo Brands Marketing Limited (the “Company”) and the selling shareholders in relation to its initial public offering of equity shares aggregating to ₹ 5,497.79 million (“IPO”) through an offer for sale.
As per news reports, the IPO was oversubscribed 51.85 times, with the QIB portion being oversubscribed 104.95 times, NII portion being oversubscribed 55.52 times and the retail investors’ portion being oversubscribed by 19.94 times.
The Book Running Lead Managers to the IPO were DAM Capital Advisors Limited, ICICI Securities Limited and Keynote Financial Services Limited. The Syndicate Members to the IPO were Sharekhan Limited and Keynote Capitals Limited.
The Company believes in providing a meaningful wardrobe solution for multiple occasions in a customer’s life, with the product offerings ranging from shirts to t- shirts to jeans to chinos, which caters to all year-round clothing.
Deal Value: INR 5,497.79 million
Our Transaction Team Comprised Lead Partner – Arka Mookerjee, Partner – Pracheta Bhattacharya, Principal Associate – Krupa Brahmbhatt and Associate – Reshmi Prabhakar.
Arka Mookerjee is a Partner and Co-Head of the Equity Capital Markets practice, with over 21 years of experience advising on India’s most complex and high-value transactions. Widely recognised for pioneering mandates—including India’s first QIP and InvIT IPO—he represents issuers, underwriters and investors across capital markets and investment structures. Arka actively engages with regulators and industry bodies, playing a key role in shaping India’s evolving capital markets framework.