Technology based alternatives to smoking still represent a massive opportunity for India’s health objectives

Since last year, the citizens of India (particularly cigarette smokers) have been deprived of potentially less harmful alternatives to smoking, which are based on modern technology, representing a missed opportunity when it comes to India’s heath objectives.

Electronic cigarettes, smoke-free products and other potentially less harmful alternatives to cigarettes (smoke-free products) are a reality and they should be available to India’s smokers.

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