The WhatsApp Pay Story: Gateways to digital payments blocked for global social media giants?

The story of WhatsApp Pay’s foray into the Indian market and the roadblocks it has encountered in implementation offers fascinating insight into the growing importance of policy considerations in the Indian fin-tech landscape. Regulators in India have long adopted a reactive and accommodative approach in terms of policy formulation, especially in respect of technological advancement and entry of global tech giants in the country. However, recent events signal a tectonic shift in this approach which could have far-reaching consequences.

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